Brand Protection

Social networks provide a unique and powerful way to connect with customers, prospects and partners. By tapping your employees to participate, you shift from a push method to one of engagement. But this approach does have an element of risk. Will an employee represent the company correctly? Will they share confidential information?

The reality is you simply don’t know. Socialware allows you to put systems and processes in place to capture and manage the exceptions.

Socialware allows you to define keywords, phrases and constructs that should be captured and routed for review. Once captured in our system, the moderation process kicks off with a manual review by your designated staff. If approved, the post is published immediately. If rejected, the message is quarantined and employees are notified accordingly.

Don’t wait for a worst-case scenario—start protecting your brand today.